News

Top Tips for Running a Successful Exhibition Stand

by keiran.prior on September 3, 2020

An exhibition stand is a great way to aid your marketing goals and generate sales, but they must be well planned and appropriately managed in order to leave a good lasting impression in the minds of your visitors. This means that you need to make sure every single element in your stand is to the […]

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Trade Shows

6 Reasons Why Events Should Be Part of Your B2B Marketing Strategy

by keiran.prior on

People buy from people. Even though modern marketing is becoming more and more digital, the need for personal connections and interactions in our digital world is clear, and event marketing is still seen as a top trend. Events are a key opportunity to build relationships with existent and prospective customers, by offering that personal touch that […]

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Picture of people taking notes at a conference.

ROAR B2B – Introducing New Event Safety Measures

by keiran.prior on

Over the last few months everyone at ROAR B2B has been working hard to ensure we can welcome you to our events in a safe and secure manner.  We have worked with industry associations, stakeholders and venues to ensure the COVID-19 secure measures we have in place are practical, effective and considered the best practice […]

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Project Confidence - Events

Project Confidence – Preparing for a New Way of Doing Events

by keiran.prior on

If event marketing is part of your marketing strategy, chances are you’ve found yourself asking what a pandemic means for your 2020 marketing plan. Your customers’ attitudes and behaviours surrounding events are likely to have changed in the past few months, but now is the time to re-install their confidence in exhibitions, which is going […]

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Roar B2B secures investment from Apiary Capital

by David Juniper on December 2, 2019

Roar B2B, the trade exhibitions organiser, is pleased to announce it has secured a significant investment from Apiary Capital to fund the acquisition of a portfolio of leading events from Prysm Media Group. The events are focussed on the healthcare, environmental and marketing technology sectors and include leading brands such as RWM, Naidex and B2B […]

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